Shields up! Protect your skin this summer with FIT’s new Sun Protect Serum

unspecifiedFor men, the quest to find the perfect sunscreen isn’t always as straightforward as one might think. With our skin both oilier and hairier than women’s, the texture and stickiness of products if often a deciding ‘factor’ (if you’ll forgive the pun) in our choices; the ideal product being something that offers high SPF, broad-spectrum protection but which is lightweight, non-greasy and transparent on the skin. And

in terms of what men need from their suncare FIT Skincare‘s new Sun Protect Serum is a product that ticks every box.

FIT SUN PROTECT 2 (1)The first sunscreen serum created for men, it offers a broad spectrum, five star UVA rated, SPF 50 sunscreen to protect you from both the sun’s burning UVB rays and the UVA ones that age your skin; it leaves absolutely no greasy or unsightly white residue (if anything it leaves skin with a matte finish) and has a barely there fragrance that vanishes altogether after a couple of minutes. This last bit is a big bonus in my book since I’ve worn sun products in the past that smelt of everything from Digestive biscuits to – nightmarishly – curry powder. The scent of one I road-tested a couple of years ago mysteriously attracted so many flies I looked like Pig Pen from Peanuts!

FIT SUN PROTECT 2 (2)On top of these pluses FIT’s Sun Protect Serum uses cutting-edge ‘micro encapsulation technology’ that helps provide more evenly spread protection and also  contains antioxidants, hyaluronic acid and FIT’s unique OXY-FIT-10 oxygen delivery system – a few bonus features that help defend against the dehydrating and DNA-damaging effects of the sun. In terms of summer skincare it way well be your ultimate defence shield.

FIT Sun Protect Serum SPF50 is available now from fitskincare.co.uk

A Grooming Guru/FIT Skincare For Men Sponsored Post 

Invest in your future with Lab Series’ new Repair Serum

LAB SERIES RESCUEIn terms of skincare serums are a hard sell to men. Most of the guys I know have absolutely no idea what they’re for, how to use them or why they should add yet another step into their existing grooming routine.

In short, used morning and night, after cleansing but before moisturising, they’re a handy way to turbo-charge your regular skincare regime. Lab Series’ brand new Future Rescue Repair Serum – in its TARDIS blue bottle – is designed to “fortify” the skin’s natural protective barrier as well as improve its overall appearance, making it the perfect way to go time travelling with your skincare and, hopefully, discover a slightly younger-looking you in the process.

It works by delivering a potent antioxidant boost to promote the skin’s natural repair process and support the production of collagen – the stuff that keeps skin looking young and firm. It also contains ingredients to shift dead skin cells and strengthen the skin’s natural barrier thus protecting it from future damage. It’s ultra-light, quickly absorbed and leaves a matt finish and if you can be bothered to add it to your grooming regime (hey, it only takes about three seconds to apply)  it’s well worth a look.

If I could go back in time and tell my younger self to do just one thing (apart from not to drink Snakebite) it would be to do anything – and everything – to look after my skin for the future. Unfortunately, until there’s real time travel, this skin saviour in a bottle will have to do.

Lab Series Future Rescue Repair Serum is available from October from labseries.co.uk priced  £48 for 50ml. 

Acqua di Parma expand Collezione Barbiere range

New Acqua di Parma Collezione Barbiere - Face SerumI love Acqua di Parma‘s premium Collezione Barbiere shaving and skincare range and this Spring the family of products gets a little bigger thanks to the addition of a brand new Shaving Gel (featuring hyaluronic acid to keep skin hydrated during your shave and pomegranate oil to soothe irritation) and a Revializing Face Serum (above) which aims to give skin a potent anti-oxidant boost, leaving it revitalised and fortified against the ageing process. Serums are increasingly becoming part of men’s grooming routines and this one is well worthy having in your grooming arsenal.

Both products will be available from March.

Lab Series Instant Skin Booster – your winter skin saver.

It’s been a few weeks since I last updated this blog (work got in the way I’m afraid) but now that I’ve managed to grab a few spare minutes I thought I’d mention one of the products that’s seen me through through the late nights and early starts: Lab Series’ new Instant Skin Booster.

Without a doubt, Lab Series has been the skincare company where all the action has been this year. Not only have they launched a raft of new products where many other companies have released just one or two, the new additions to their range have been clever, innovative and (most importantly of all) useful.

Of the most recent additions to the range, this lightweight serum is designed to be used under your moisturiser and instantly goes to work cooling, refreshing and toning otherwise tired and puffy skin.

It’s great at perking up hangover skin but equally useful at giving it a boost at the end of the working day too so definitely think about keeping a bottle in your office drawer. Like all serums a tiny amount is all you need so even at £38 it’s a sound investment, especially as we head towards the party season.

Available from labseries.co.uk priced £38 for 50ml.