‘Forgotten’ Fragrances worth re-discovering

Like many men of a certain age, watching Netflix’s Halston reminded me of the designer’s incredible men’s fragrances – especially the wonderful Z-14 which, though it launched in the mid-seventies, was still very much in the public consciousness in the eighties.

On the back of that I immediately ordered a bottle online and quickly discovered when talking to friends that I wasn’t the only one who had (its current distributors must be thrilled). Like many fragrances that have fallen from favour it is still remembered fondly – and is still hugely wearable. It’s also encouraging to see guys who weren’t even born when it launched – and in some cases whose parents weren’t even born – curious about its worth. But Z-14 isn’t the only ‘forgotten’ fragrance worth rediscovering – there are lots. So, for my first piece for luxury site Robb Report I take a look at Halston’s Z-14 and some other forgotten fragrances worth rediscovering in 2021. Is one of your favourites amongst them? Find out by clicking here.

The return of Halston

Halston ManAs soon as the iconic Halston fashion brand was brought back to life last year by Tamara Mellon it was almost inevitable that a reinvigoration of the fragrance franchise would be next. And sure enough, this kicks off next month with the addition of new fragrances for both men and women.

It certainly looks superb, in its Elsa Peretti-designed bottle, but to me Halston Man – the new men’s fragrance – is a slightly coy and restrained attempt at capturing the essense of the designer. This was, after all, the man whose second home was Studio 54 and whose best friends were so famous they had long since dispensed with annoying little things like surnames (think Liz, Liza, Bianca, Andy, Cher, Jackie….).

Don’t get me wrong, it’s a nice enough fragrance. It’s crisp and spicy and has a warm, sensual dry down that’s masculine and lasting. But then, so does everything these days. If I sound a wee bit underwhelmed it’s just that I expected a new Halston fragrance to go that extra mile to be like the man whose name it bears – ie. a true original.

Halston Man is available exclusively from Harrods from 20th July.

Its excellent predecessors, Halston Z-14 and Catalyst, can still be tracked down online with a bit of detective work.

For more info on the brand go to www.halston.com and for more info on the man himself have a look at this…

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