Kindly be a gent and check out Givenchy Gentlemen Only…

GIVENCHY GENTLEMEN ONLY

Keen readers will know the I’ve written about Givenchy’s brand new fragrance Gentlemen Only a couple of times on here already. An elegant and modern fragrance which takes some of it olfacory and design cues from one of my favourite fragrance of all time, Givenchy Gentleman, it’s an aromatic, woody and spicy blend of green mandarin orange, pink peppercorns (this year’s must have fragrance note), nutmeg, birch leaves, cedar, patchouli and vetiver.

Featuring Australian heartthrob Simon Baker the ad campaign (below) focuses on the forgotten art of being a gentleman, revealing that even though times may change good manners never go out of fashion.

 

To celebrate the launch of the fragrance Givenchy have a trip to New York (along with €2000 to spend in Bergdorf Goodman), as well as  80 “instant win” bottles of the fragrance up for grabs via a great little Facebook App. To enter simply click here.  It would be ungentlemanly not to!

 

Givenchy Gentlemen Only: a modern classic?

givenchyI must admit I always get nervous when a new fragrance comes along that references – however obliquely – a really great fragrance from the past. It’s a bit like comparing your current lover with a previous one and finding them, well, a bit wanting. Rarely (and I mean very rarely) do you realise that, actually, you’re better off with the latest model.

So how does Givenchy’s latest offering, Givenchy Gentlemen Only fare? Well, for starters the fragrance it draws its cues from in terms of name, signature notes and flacon – Givenchy Gentleman – in an almost impossibly hard act to follow.

Launched back in 1974,  Gentleman is in my top five fragrances of all time, partly because of its big, ballsy and tenacious patchouli note. Regular readers of this blog will know of my patchouli obsession and Gentleman is one of the best patchouli-based fragrances, deliciously earthy and primal. It’s a note that’s found in Gentlemen Only too, along with vetiver, but this new fragrance is an altogether different animal.

Where Gentleman is deep, earthy, leathery and sensual, Gentlemen Only is fresh, spicy and woody. With the inclusion of pink peppercorn (the note that’s everywhere in men’s fragrance at the moment) it has a thoroughly contemporary feel. If Gentleman is Grouchos, Gentleman Only is more Soho House if you like.

It certainly aligns itself with a lot of modern fragrances and this is both its strength and weakness. It has neither the striking punchiness of Gentleman nor the longevity on the skin and I’m not sure it will still be here in 40 years time, but it’s still better than most of the new fragrances that have landed on my desk in the last few months. If not worth deserting your trusty old favourite for it’s certainly worth having a fling with.

Givenchy Gentlemen Only is available from May. 

Disclosure Notice: I received a free sample of this fragrance for review purposes