Like Kate Bush albums and really good soufflés Tom Ford fragrances are almost always worth the wait. His latest fragrance, Sahara Noir, is absolutely no exception and I fell in love with it the moment I got a preview of it earlier today. It may have a raft of supporting notes like bitter orange, Egyptian jasmine, labdnam, beeswax, agarwood and cedar but this fragrance is all about one of my favourite ingredients – frankincense. So much so, in fact, that I should really write FRANKINCENSE when I tell you this. And add a couple of exclamations marks just to make the point. But anyway, you get the picture.
Though aimed at women (see the advertising to the right) it’s also a fragrance perfect for men who like big, ballsy statement scents with warmth, depth and tenacious longevity. Not everyone will love it – it’s not a “focus group fragrance” after all – but if you’re into luxury, opulence and, well, the rich, evocative smell of frankincense, I strongly suggest you give it a try.
Tom Ford Sahara Noir is available nationwide from May priced £100 for 50ml EDP.